The Carousel

The Carousel

Share this post

The Carousel
The Carousel
It Knows We're Here to Kill It

It Knows We're Here to Kill It

The Bud Light discontinuity and an unprecedented tabloid deletion

Isaac Simpson's avatar
Isaac Simpson
Apr 18, 2023
∙ Paid
239

Share this post

The Carousel
The Carousel
It Knows We're Here to Kill It
76
27
Share

In the span of seven years, our beloved mega corporations have become canvasses for far-left propaganda. Nike went against America, Gillette went against men, the NFL went gay, and Postmates’ launched a “bottoms menu” encouraging customers to heighten anal sex by ordering certain foods. These weren’t one offs. They were broadcasted to the public, seen by kids. Some people threatened boycotts, but normies shrugged it off. Just marketers trying to get attention, nothing to see here.

But then Bud Light put a Theater Kid on its iconic blue can. Just one step too far. The perfect humiliation. The ultimate symbol of the American working class painted over with a performative homosexual influencer. There was simply no capitalist explanation. In no world would gay elites and Brooklyn dog moms ever drink Bud Light, and no reasonable marketing person could think otherwise. Even my most centrist, reasonable, rational friends texted me. “Wow…I thought this was an April Fool’s joke…this is insane!”…

Keep reading with a 7-day free trial

Subscribe to The Carousel to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Isaac Simpson
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share