Great piece; I am a salesman by trade and my latest position was working for an online digital marketing SAAS company. Basically, my days were spent teaching*professional marketers* how to use keywords and backlinks to improve their web presence (SEO 101). I was amazed at how I often knew more than my potential clients and how arrogant these people could be.
Very brutal, but apt in and line with my own experience - not in marketing/advertising, but in the corporate / healthcare and legal worlds where the bloat and layers of redundant, essentially talentless (but very expensive!) people who just contribute nothing is beyond insane. (I also don't know how the solution is anything but "live with it" given the economic impact of firing all those people...)
Did you handwave away a client not giving credit to ideas made by the agency that pitched them because some CEO is woke? My dude. you're not cut out for this game.
Thank you for being somewhat honest about your rofession. The advertising/marketing world is just another version of how attorneys, CPA's and car dealers make their money; the scum of the earth. All it takes is to convince people you know something and can do something they cannot possibly figure out on their own and then suck them dry out of their ignorance. The "tell" is the fact that the client never gets any measurable martix of how successful a campaign is and no assurance or guarantee that their hard earned money gets them anything at all. I remember the ad for Dollar Shave Club that went viral; the owner and some employees made it. The Apple campaigns were fun and interesting, but nothing next to how impactful the product placement was. (Hollywood). In addition, the arrogant pricks who are all too willing to take those ad dollars shame the business owners and CEO's for even asking what they get. And how about the nepotism/corporate cronyism? The board member merry-go-round? The Ford Foundation basically owns Comsumer Reports. How trustworthy are their car reviews? One example of hundreds. I had an internet business. I spoke with a few 'it' companies in L.A. to analyze and spruce up my simple website. $75k was the lower estimate. In fact, one told me "what I needed" before even asking me my goals. The hubris was nauseating. It was a "woman owned and run" business. The "girl boss" vibe was on steroids. I told them where to stick it and what I thought of their approach. The entire marketing economy is rotten to the core. No wonder America consumes so much they don't need and marketing is a college degree. No wonder it is so closely tied to psychology and 'science'. All of it designed to mess with the mind and take advantage of people's insecurities. What a racket.
Written by a spoiled retarded child. Of course BAM doesn't suck because of what it is or bc woke dads do it. It's both! Bad actions by bad people. You are a vacuous mind pining for an even dumber even more commercial culture. Sink your substack and get paid for doing whatever dumb shit you do and don't pretend to be on the vanguard of anything, far more dignified way to scam, my god.
I love this, you certainly have a gift for insight and as Mom used to say "gab".
Great piece; I am a salesman by trade and my latest position was working for an online digital marketing SAAS company. Basically, my days were spent teaching*professional marketers* how to use keywords and backlinks to improve their web presence (SEO 101). I was amazed at how I often knew more than my potential clients and how arrogant these people could be.
Cool piece! I do have some questions, though, how do I get in touch with you?
Very brutal, but apt in and line with my own experience - not in marketing/advertising, but in the corporate / healthcare and legal worlds where the bloat and layers of redundant, essentially talentless (but very expensive!) people who just contribute nothing is beyond insane. (I also don't know how the solution is anything but "live with it" given the economic impact of firing all those people...)
This 1000% checks out. Especially the closing argument.
I predict something close to the final death of content marketing along with this wave of extinction, too.
Hope is alive!
Did you handwave away a client not giving credit to ideas made by the agency that pitched them because some CEO is woke? My dude. you're not cut out for this game.
Thank you for being somewhat honest about your rofession. The advertising/marketing world is just another version of how attorneys, CPA's and car dealers make their money; the scum of the earth. All it takes is to convince people you know something and can do something they cannot possibly figure out on their own and then suck them dry out of their ignorance. The "tell" is the fact that the client never gets any measurable martix of how successful a campaign is and no assurance or guarantee that their hard earned money gets them anything at all. I remember the ad for Dollar Shave Club that went viral; the owner and some employees made it. The Apple campaigns were fun and interesting, but nothing next to how impactful the product placement was. (Hollywood). In addition, the arrogant pricks who are all too willing to take those ad dollars shame the business owners and CEO's for even asking what they get. And how about the nepotism/corporate cronyism? The board member merry-go-round? The Ford Foundation basically owns Comsumer Reports. How trustworthy are their car reviews? One example of hundreds. I had an internet business. I spoke with a few 'it' companies in L.A. to analyze and spruce up my simple website. $75k was the lower estimate. In fact, one told me "what I needed" before even asking me my goals. The hubris was nauseating. It was a "woman owned and run" business. The "girl boss" vibe was on steroids. I told them where to stick it and what I thought of their approach. The entire marketing economy is rotten to the core. No wonder America consumes so much they don't need and marketing is a college degree. No wonder it is so closely tied to psychology and 'science'. All of it designed to mess with the mind and take advantage of people's insecurities. What a racket.
Written by a spoiled retarded child. Of course BAM doesn't suck because of what it is or bc woke dads do it. It's both! Bad actions by bad people. You are a vacuous mind pining for an even dumber even more commercial culture. Sink your substack and get paid for doing whatever dumb shit you do and don't pretend to be on the vanguard of anything, far more dignified way to scam, my god.
Hi Isaac,
Checkout my channel and expand your Consciousness...
https://centralsun.substack.com/
https://centralsun.substack.com/p/revelations-about-the-new-cage-religion
https://centralsun.substack.com/p/how-to-exit-the-matrix
https://blog.aaronsleazy.com/index.php/2023/01/05/guest-post-the-case-for-lady-boys-by-p-ray/